A Controversial Topic – Are Bloggers Bribing People??

Organic growth. Real following. Engaged audience. All terms banded about in the blogosphere every day. Now, this one is a post that has sat in my drafts for about 10 months. The reason being that I really, really didn’t want it to cause offence, or feel like its my strong opinion or make anyone feel a bit crappy. I have no strong opinion on it as I go back and forth! It is just a subject that I myself deliberate and ponder over, and when I saw YouTuber Lily Pebbles say similar to how I was feeling, it made me think that maybe people do feel the same way? My question is about “giveaways”, and whether we are actually bribing people/buying followers by hosting them. I would really love to know what my non-blogger readers think about giveaways too, not just my fellow bloggers. A bit of a different subject for this series, but, grab your cuppa, lets discuss.

Are bloggers bribing people?

When I hit my one year birthday on my blog. I hosted a giveaway (you can see it in this post – Blog Anniversary Giveaway) because I was so thrilled at the support I was being shown, and wanted to give something back. I chose and bought the products that I offered in the giveaway myself, and felt like it was a nice little package for one of my readers to receive. The entrance to the lucky dip draw was by following me on twitter or facebook. That was it. When I launched the giveaway, I was messaged by a well meaning fellow blogger, to tell me that as I was a new blogger, I should be careful about hosting giveaways that required someone to follow etc, as it was like buying followers. She went on to say that I was basically bribing people to follow me and it wasn’t looked upon as organic growth by the blogging community. Well one thing I am incredibly precious about is my integrity and authenticity, so, as you can imagine, I was absolutely horrified and upset that I had broken some rule. I was really, really worried about it and felt so bad. I have never hosted a giveaway like that since.

Are bloggers bribing people

I have done two more giveaways, but the products were given to me by brands, so, if its something I was given for free, should I really be trying to cash in on it by saying people had to follow me for a chance to win something that has cost me nothing? I genuinely want to give people a chance to get/win something nice, so should there be an underlying motive? I have really debated with myself over this! I am such a worrier. The two giveaways that I have done since involved only following the brand that had gifted the item, and leaving a comment so I knew that someone wanted to enter. That was it. No tagging a million friends, no follow me to win, no retweet this, no sharing that. I tried to do it so that there was nothing that could be considered a bribe involved. I was scarred for life by the message I’d got a year ago! Its such a tricky one!

I don’t enter competitions on social media, that require me to jump through hoops. I have seen some that you have to tag a gazillion friends, follow six other companies etc, Nah, not for me. If my friends want to enter thats fine, and I have absolutely no issue with them tagging me, I always wish them luck, but I don’t want to be hassling them myself! Now, I know this is detrimental to myself and my own growth, as I see lots of people doing these giveaways to increase their own following, but I think what I was told in those early days makes me feel like its considered distasteful. I could kind of see what she was saying in that it isn’t organic growth, it is kind of like offering a bribe. I also wonder if these people that follow purely to enter a giveaway, actually end up being an engaged audience? Again, in my opinion, I am not interested in having thousands of followers if very few are actually interested. I want to be “social” on my social media!  Id love to hear of your experiences with this.

Im toying with another giveaway at the moment as I always wanted to do one when my socials hit a certain number. I really, really appreciate people supporting me and just want them to know it. I have started buying bits and bobs, and putting together a package. It will be my own money that I spend on this, but that could be considered buying followers couldn’t it!  Do you think that its more acceptable to have a “follow to enter” type requirement if its our own cash that has gone into the prize?? Where not cashing in on a brand that has generously given us something, so is it more palatable? One of the messages I received when I asked about this on stories, told me that in some network groups, (Tots100 for example) you could be given a warning as they can view giveaways where you have purchased a prize, as buying followers. Its such a grey area.  Although I do want to give people a chance to win something nice, I also want an engaged, organic following, not a flurry of people just after a freebie, so are these giveaways even of any value to our own growth? You can see, I am in a dilemma haha!

Are Bloggers Bribing People

I did a little poll on Instagram Stories, and was surprised by the results of it. The many messages I got of people telling me their thoughts and experiences were also quite an eye opener. It was so useful! The over riding out come was No, people dont feel like its buying followers (80% voted this way). However, it would seem, that non-bloggers do feel like it is buying/bribing a following, and bloggers don’t. I feel like this could be another indication of how bloggers are viewed! It also showed that a lot of people felt that it was not engaged followers that entered these “giveaways’ which is something I suspected. Another thing I learnt though, which if I am honest, shocked me a little, was the amount of schemes, scams and tactics I have been told about, that are employed on Instagram to gain a following. Let that sink in. People scheme and scam to gain followers on an app. An app on our phones. What. Have. We. Become……..!

Id love to know your thoughts? I know that lots of bloggers offer giveaways, so this is in no way judgement, I am just interested in what people think, and looking for honest views on how giveaways are seen. Id love to know what my non-blogger readers opinion on this is too?  It would be so interesting to find out. If you are a blogger, have you done giveaways to boost your following? Did it worry you? Am I worrying about something and nothing? As ever, be as honest and open as you like! We are all friends here xx

Are bloggers bribing people



  1. August 11, 2018 / 8:35 am

    Morning Kerry,
    Great discussion.
    I’ve just hosted a competition and I did mmmm and argh about it running it myself. The brand stipulated certain things and one was to include a ‘ follow them, follow me ‘ which I don’t like doing really if I’m honest … BUT in reality all that happens is today after the competition closes those people will no doubt just unfollow me, a few may stay, but I find the majority tend to unfollow. It’s like a big game of chase the follows. Silly really isn’t it ?
    Tracey xx

    • kerrylifeandloves
      August 11, 2018 / 11:05 am

      So you think that it kind of encourages the follow/unfollow twaddle that goes on? This is my suspicion too. Its a real conundrum for me. Im not a followers chaser, so perhaps that was why the ladies message left such a lasting and deep impression on me? Aghhhh I drive myself nuts not knowing how I feel about it hahaha! Thank you for giving your viewpoint, much appreciated xxxx

  2. August 11, 2018 / 9:09 am

    Super thought inspiring post again Kerry.
    A couple of years ago I felt that to be a ‘proper’ blogger I needed to do a giveaway. To be honest I had no real idea why I should and it certainly wasn’t to gain followers. The thought didn’t enter my head. I followed bloggers that regularly had giveaways, and thinking back, they were bloggers who blogged to earn money and were promoting goods. My reasoning was that if they were doing it, then I should too. Anyway, my giveaway had around four entries so it was hardly a huge success and I’ve never done it since, mainly because it was a waste of my time and effort and I rarely promote or review anything so it just seemed wrong for my style of blog.

    I do occasionally enter social media competitions and have been lucky to win some. A baking course in Bath along with boxes of tea, coffee, crisps and fudge. The best win though was when all four people I tagged and myself won a fan box of White Company goodies. We all started sending DM’s to each other and still do. We’ve become lovely IG friends and I’ve been lucky enough to meet three in real life. Giveaways aren’t always about winning material prizes! xx

    • kerrylifeandloves
      August 11, 2018 / 11:09 am

      Ohhh wow, this is a lovely story and I am so pleased to hear something so positive. Lovely. Im the same as you with a giveaway, its not about getting followers, its about genuinely giving away a little prize for one of my readers. However, as we do write our blogs to be read, (and mine is not a money making blog either, its just my love) we do have to play the social media game. I can see why people do it. I think it just makes me feel a little dirty hahaha! Thank you so much for your input, it is so good to hear other view points. I really appreciate it xxxx

  3. August 11, 2018 / 11:51 am

    I did a giveaway recently to celebrate achieving 500 followers and to enter you had to be following my account and comment on the post. I didnt see it as bribery as I wasn’t asking for new followers, i was aiming it at the people who already followed me. However it did garner me new followers who some are just people wanting a giveaway and some who genuinely liked my instagram account. I guess i never thought of it as bribery. I find the ones where collab giveaways with other users are a bit much when you have to follow all 10 accounts,comment on all the accounts and take a trip to the moon a bit much 😂 i feel like they’re the ones more out to just get followers.

    • kerrylifeandloves
      August 11, 2018 / 11:58 am

      Well done for reaching 500 followers, thats fab! Im with you on the fact that your giveaway was aimed at those already with you, so could in no way be seen as bribery. How could anyone see it differently! I think you could have hit the ail on the head there, the follow me, follow Tom, follow Dick, they are purely numbers chasing, pure and simple. Hmmmm, makes me think that maybe there is different types of giveaways, and some, (like yours) is truly just to say thank you. I really appreciate your input, Its so interesting and useful to hear so many different views. Thank you so much xxxx

  4. Mike Pickup
    August 11, 2018 / 12:01 pm

    I’m not a blogger and I think this is the same as buying followers. I’m a freelance travel writer and photographer and it is clear that in the UK, tour operators and tourist boards have very little trust in the blog / instagram / new media market because of this type of thing. I get invited on loads of press trips, from Europe to Australia, and have to turn down about 75% of them as I just don’t have the time, but in all cases the hosts want features in newspapers and magazines as a payback for the trip.

    Anyone can be a blogger, no skill or qualification required. Bloggers can publish any old rubbish, there is no editorial or other control over what appears, and some can’t even spell. Then there’s the issue of paid-for followers, of which this is part. Very few travel organisations believe the figures bloggers give are genuine, even if some of them are; they are all tarred with the same brush. In any event, followers are not the same as readers.

    In contrast, you can’t argue with the audited circulation of a print publication, and even a modest local newspaper has around 10,000 readers, In current blog terms that would equate to hundreds of thousands of followers.

    I think the false / paid for follower issue means that bloggers are bringing about their own downfall and the bubble has well and truly burst.

    • kerrylifeandloves
      August 11, 2018 / 12:15 pm

      Mike, thank you so much for your honest and frank feedback. I really appreciate it and its fabulous to hear from a non-blogger’s point of view. Its such a shame that all bloggers are tarred with the same brush, as so very many truly do have integrity. I found it interesting when I did my poll, that it was non-bloggers that saw these giveaways as bribery/buying followers. I suppose this kind of adds fuel to what you have said in your comment. Bloggers are viewed a little cynically (as are journalists so I suppose it a battle ground). I do feel that bloggers have a bad rep,which is most cases is unjustified, but I too have lost faith in a few bloggers I have followed for a long time as they became a sales platform/cash cow. It led to me not having the same faith that I had previously placed in them. You give another view to the pot, more food for thought and I am grateful to you for that. Many thanks, and much appreciated.

  5. Susanne
    August 11, 2018 / 2:35 pm

    I’ve never joined giveaways or hosted them, since I don’t really see the point with them most of the time other than for people who do it for the money (I do see a point with your first one though) and also, I never win anything anyway so there’s no point trying, lol!
    Anyway, I think it was quite unpleasant of that person to e-mail you about buying followers! I see her point, but I also see that you had a genuine thought with the giveaway, and since you were clear about that and knew that for yourself, you shouldn’t feel bad about it (although I understand you’d worry about what people would think about you).
    But if you host a giveaway and let’s say people only need to leave a comment to enter, that couldn’t be seen as bribing?
    If I ever entered a giveaway it would be one with VERY simple and straightforward “rules”. No follow this and that, just something like leaving a comment or such. Because I have my own reasons for following people and don’t want to follow anyone just because I “have to”. I’m generally very annoyed by people throwing “follow me” stuff in my face.

    • kerrylifeandloves
      August 11, 2018 / 5:12 pm

      I love this honest opinion Susanne, you know Im a straight talker myself, so always appreciate that. Im the same as you, I follow people because they genuinely interest me. I dont think she meant me any ill will, I think she was trying to give me a little guidance, but I think integrity is so important to me in both the blogs I read and the posts I write, that I hated to think it could be questioned by me not understanding the “rules”. I think it is emerging, with all the fabulous opinions and views I have received over the last few days, that having an entry requirement that is simple, not full of blatant followers chasing rules, is the way forward. Its been such a great discussion, i thank you for your honest views, and reading xxxx

  6. August 11, 2018 / 1:51 pm

    I personally think the other blogger would have done better to leave the new girl in peace. I mean, there are some unwritten rules that basically boil down to don’t break the law and don’t be a cow, but a lot of the rest is open to interpretation and how you want to run your blog.
    I think if there are going to be conditions, the main one should be around following or interacting with the blog. You can have extras, but it’s kind of annoying when bloggers assume that all readers are on all social platforms. I can’t tell you how many times I’ve been excluded from giveaways because you have to be on Instagram in order to take part.
    I don’t see it as bribing people. After all, people can unsubscribe or unfollow at any time.
    I personally don’t add a condition to my giveaways, but that was less about worrying people would feel an obligation, and more about my not wanting to inflate my numbers with people who only cared about the prize, and not my content. That means I’ll grow more slowly, but saying that, when I do giveaways, most people do subscribe as well if they haven’t already. It’s not mandatory though.

    • kerrylifeandloves
      August 11, 2018 / 5:06 pm

      I blooming love you Kirsty, you are my kind of straight talking gal! I really like what you say here, I too wouldnt want to inflate my numbers just because its a giveaway. That type of thing is linked to ego, but we will leave that subject for another day! I like your idea of entry being blog related. For me, people reading my blog is way more important than Instagram followers! Im a lover of writing and words, my blog is what reflects that not my photos. Ohhh its so good to hear all of these perspectives and views. Its been so useful. Thank you for giving me your honest opinion, i appreciate it so much xxx

      • August 11, 2018 / 8:31 pm

        The other thing I forgot to say is sometimes I buy things for the giveaways, but I also get things in beauty boxes that I will never use. They’re not bad products, just not the right colour or type of thing for me, and I’d rather other people get some use out of them. Some people sell on Facebook, and I put the boxes together to give something back to readers. I don’t think giveaways are a bad thing – it’s like most things, it comes down to what you make of them.

        • kerrylifeandloves
          August 11, 2018 / 9:39 pm

          Thats a great idea. I have a huge box in my bathroom full of stuff that I let my nieces raid. I might add a few bits from that if I decide to do my giveaway. Thank you for the tips lovely xx.

  7. August 11, 2018 / 4:43 pm

    This is a great topic and very thoughtfully written! I have been a blogger for almost 10 years. It’s a hobby for me, but I really enjoy it. I do receive items to review, and I enjoy sharing them with family and friends. So, I have done a few giveaways to share with others. The only requirement is to leave a comment to enter (so that I can include them and know how to reach them). I never thought about asking them to follow me, LOL!

    I feel bad that the blogger said that to you after your first giveaway and that it really has affected you. It’s no one else’s business what you do.

    I have entered giveaways where you have to follow and it doesn’t bother me. People can choose to enter or not, and I really think that you shouldn’t feel bad about holding giveaways that way!

    • kerrylifeandloves
      August 11, 2018 / 5:16 pm

      Ahhhh thank you so much, I may be naive, but I do think she was trying to offer me a little guidance, rather than being a moo. It just cut deep with me as its so important to me to have clear motives and integrity. I think its AMAZING that you have been blogging for 10 years, and just as importantly, that you have not become a “chaser” Just the fact that you had never even thought about asking people to follow you says so much about your character and pure love of your hobby, I love that. Thank you so much for your kind words, and thank you for taking the time to input your views. Its so amazing to get all of these opinions, I love it. I appreciate you reading xxxx

  8. August 11, 2018 / 5:59 pm

    I will be hosting a giveaway when I relaunch my blog on Sept 1- nothing crazy like those $1000 Nordstrom gift cards but I paid over $100 out of pocket to put it together, plus however much to ship it to whatever country the winner will be in. I don’t think that asking someone to follow you in that case is outrageous; this giveaway is to celebrate my followers, not random people who just happen to want free stuff.
    HOWEVER, I think that loop giveaways are essentially buying followers and if someone participates in them, I immediately unfollow everywhere. Instead of you interacting with people and sharing quality content, you are essentially participating in the chain letter of blogging. Ridiculous!

    • kerrylifeandloves
      August 11, 2018 / 9:21 pm

      An thank you so much for your input, and you have taught me something else! I have never heard of loop giveaways! I am going to google it so I know. Do you suspect that your giveaway could attract a few “serial giveaway entrants”? I really hope it goes well for you, good luck with it xx. Thank you so much for adding another view to the pot, its really been so interesting hearing everyone’s view on this. I really appreciate you reading and taking the time to comment x

      • August 12, 2018 / 2:53 pm

        I’ve decided to scrap the whole idea, I am just going to return everything! It’s really not worth the stress, and I just wanted to celebrate my current followers who have been with me for a while. I think I might just take that money and mail out holiday cards or something to them! I’m quite disillusioned by all of this- why bother trying to do something nice for followers if this is how it is seen/how you will be treated? (Especially when it is MY money being spent) Thanks for sharing!

        • kerrylifeandloves
          August 12, 2018 / 6:50 pm

          Nooooooooo! You should 100% still do it. Its your blog, do what you want. Im still toying with doing mine. We have a saying in this neck of the woods, “opinions are like ar*e holes, everyone has one” haha Dont let it put you off lovely, we are all entitled to do what we want xxxxx

  9. August 11, 2018 / 7:03 pm

    Interesting post!
    I don’t know… As a blogger, I don’t tend to enter into giveswsys as I follow if a blogger interests me!

    • kerrylifeandloves
      August 11, 2018 / 9:23 pm

      Its a real tricky one Ritu isnt it. I literally change my mind every day as to how I view it. Im the exact same as you, if I like someone’s vibe, I follow them. Thank you for reading, and taking the time to comment. It really is useful hearing what everyone thinks xx

      • August 11, 2018 / 9:35 pm


  10. August 11, 2018 / 9:24 pm

    I run giveaways and shamelessly ask people to tweet the brand message, to follow me, to follow the brand etc. for extra entries. I know perfectly well that those who do not find London-Unattached interesting will unfollow me pretty quickly, so all I am doing is introducing MY brand as part of the overall promotion. For what it is worth, most online magazines do much the same.

    I also work with tourist boards across the world, hotel groups, airlines and major brands without the need for a print commission – largely because my blog has the same readership as a medium sized online mag with the added benefit of strong social media. I think some journalists are scared of the power of blogging and resent the fact that bloggers don’t need a print commission to be invited on trips. Others embrace the situation and are happy to run their own ‘online magazines’.

    My own line is that I wouldn’t expect a hotel or tourist board to pay me for being on a trip – but I know bloggers who do just that. For me, if I am paid by the hotel I am no longer offering editorial but am writing advertorial and providing photography. That’s my line. But, I’d accept payment by an Italian food brand to travel around Italy writing about Italian food on my blog because my content wouldn’t be a direct benefit to the brand. And I do accept and write sponsored posts – which are advertorial. They are just marked as such.

    I would just work out what you are comfortable with, where your own line is and focus on your goals.

    • kerrylifeandloves
      August 11, 2018 / 9:52 pm

      Thank you so much for coming over to add your view. I really appreciate it, and this post has thrown up so many views and opinion. Im finding it so interesting! I love your honesty, and I love that you totally own that you are looking for the followers, introducing your brand. I love that way of looking at it, and that actually makes a lot of sense to me. It feels more like an introduction than a bribe, its a great thought process. I really appreciate you breaking down how you work your brand, that is really interesting and something I didnt know. Thank you for your comment x

  11. August 12, 2018 / 9:55 am

    I love that you are honest about your opinions and what happened to you. I have never had a giveaway but I have debated it and my hubby (non blogger) even suggested it. I do feel that if people want to read your content then they should not need the encouragement of a prize. However, being a blogger who has very little engagement at the moment, I can understand how people can try competitions to boost their audience. The market is flooded with bloggers, products and brands and I understand it is a marketing tactic to ‘sell’ their product. This is such a difficult debate. X

    • kerrylifeandloves
      August 12, 2018 / 10:12 am

      Thank you so much, I really appreciate your compliment. I am with you, I can see that it could be a great way to gain exposure, and lets face it, its incredibly hard to be seen. I do understand why people do it. Im totally with you, I want people to read and engage because they are interested, not because of what they could get free. I also dont want to encourage the follow/unfollow rubbish that goes on. Aghhhh its such a difficult one isnt it! I drive myself mad with it. Thank you so much for popping across and giving your view, its been amazing hearing everyones opinions and I have learnt lots. I really appreciate you reading xxx

      • August 12, 2018 / 10:27 am

        Blogging has become so mainstream that it is natural that people start to question the tactics used to gain followers/readers. It is the same with YouTube, they have been using various tactics for years and it is only now that people are starting to question it. I feel like, where ever the potential for more money to be made, people will resort to all sorts of strategies to beat the competition. We all just need to focus on what we have to say to the world, not numbers.

        • kerrylifeandloves
          August 12, 2018 / 10:57 am

          Ohhhh I could not agree with you more. I have never understood the obsession with numbers. Some people let it occupy them to ridiculous levels. I know we have to have numbers to be read, and lets face it, we all write to be read, but I think for some, its all about money, free stuff etc. I made a decision earlier this year to not accept any free stuff from brands, unless its something I really, really, REALLY feel something for. I dont want to become a sales platform. I just want to write, be read, and hopefully inspire someone along the way to go on an adventure or have an experience. I think you are right, when money comes into things, the gloves come off! Great points made here again, thank you xxx

  12. August 12, 2018 / 11:14 am

    I love this! I think you have some very valid points. I’m like you, I did one follow and RT giveaway when I was a newbie blogger many moons ago and I regretted it. There’s no point in my eyes, as most people unfollow when the giveaway is over anyway! I also don’t agree with getting followers in that way either.

    I also have an issue with follow trains on Twitter where you have to follow everyone who retweets. Not everyone who retweets is going to have content that’s your cup of tea. It’s another instance of forcing people to follow someone they don’t really want to. I like Bloggers Tribe because they make it clear that you only follow the accounts you genuinely like.

    Glad you’ve posted this. I think it needs to be seen and heard, so that people, both inside and outside the blogging community, don’t get the wrong impression.

    Megan x

    P.S. Do you know how to get the post like button of self-hosted WordPress I can’t find how to add it xx

    • kerrylifeandloves
      August 12, 2018 / 11:39 am

      Hi Megan, thank you so much for stopping by and joining the discussion. I only learnt about follow trains yesterday, someone told me about them, and what a madness is that! Why on earth would you want to clog your feed up with accounts you have no interest in. Crazy! It was interesting to me that non bloggers that responded to my voting poll, voted that yes they do see it as bribing/buying folowers, non bloggers dont. I think this is an indication of how perhaps non bloggers are losing a little faith in the tactics and methods of bloggers. Worries me a little! I really like that we are talking about this. I do feel like the blogging world has got to try to get a little of its integrity back. Discussion always helps! I really appreciate you taking the time to put your opinion in the mix. Thank you x

  13. August 12, 2018 / 1:05 pm

    I’ve been involved in lots of competitions over the years through working in marketing. First it was Facebook comps were the big deal now it’s Instagram. This sort of activity would always bring the professional compers out and only a small percentage of real audience would stick. Depending on the prize value and if it was a brand awareness exercise this would usually work out fine and a fairly cost effective add on to their marketing strategy.

    There are no rules to say though whether you should or shouldn’t hold competitions as an individual, Kerry. If you want to reward and engage the audience you have built up who is anyone else to say you shouldn’t? Whatever you do or don’t do people will still have their opinions so you should just do what makes you happy. 🙂

    I thought about running a competition for my blog’s first anniversary in Feb bust decided against it. I struggle trying to do all the ‘marketing’ stuff I do every day for clients. My blog is my escape .. which I know sounds a bit odd. Plus I couldn’t be arsed when I do it all in my day job .. lol!

    On the point raised up above about ‘anyone can be a blogger’ I’ve got to strongly disagree. Anyone can try and of course it depends on the reasons for doing it .. some people do it for a place to collect memories or to get something off their chest. To do it to attract and engage an audience and one that comes back time and time again is very difficult. Some people have a natural knack just as they can for so many things in life. But the craft of understanding all the tech and getting your articles to rank is no mean feat.

    My monthly readership is currently at almost 5k but I’ve only got that because I think and hope I attract an audience of people just like me who are at the same stage in their life.

    You actually CAN argue with print circulation and there’s tons of data to prove it. Before anyone jumps on me I love print but everything is changing and print has to adapt.

    I came across a magazine recently that had an advertorial piece talking about someone I know and the business it featured. It stated very clearly at the top it was an advertorial when the said business confirmed they hadn’t paid for the piece. So before people jump on blogger’s backs they should think about stuff like this going on everywhere. The magazine was trying to attract more paid advertorial by stating that another business was paying to be featured .. so you should too sort of inference/hook.

    Great post .. sign of a great blog .. IMO xx

    • kerrylifeandloves
      August 12, 2018 / 6:44 pm

      Sharon, I LOVE this comment as you have brought even more food for thought. I have been amazed at what i have learnt goes on. I never even knew professional compers was a thing until yesterday lol. Im the same as you, my blog is my way to indulge in writing, and my escape.
      In my years of owning my clinic, obviously we had to market it, and I did several editorials in magazines and local press, as well as advertorials in our industry professional magazines, so you are right, its everywhere.
      I think that perhaps the comment about anyone could be a blogger was worded wrongly. I think it was meant that anyone can START a blog, and yes, they can, but as you and I know Sharon, gaining an audience only happens if you are doing a good job. You are way ahead of me in the technical stuff, but I like to think that I at least engage my audience. I will learn the tech as I go along

      Thank you so much for joining the discussion, and I really appreciate your view point. Its been brilliant hearing all the different takes on this topic. I love it! Thank you xx

        • kerrylifeandloves
          August 12, 2018 / 9:59 pm

          Ahhh thank you Sharon, that means so much xxxx

  14. August 12, 2018 / 8:07 pm

    I had this exact fear when hosting my giveaways, I really didn’t want it to seem like I was bribing people but I wanted to offer a cute little pressie for one of my followers because I appreciated their support. I think it’s a tough one. I agree with what you said about the jumping through hopps, somw giveaways expect you to sell your soul to enter xx

    • kerrylifeandloves
      August 12, 2018 / 10:02 pm

      Hahaha! So true. Im beginning to see that there are different types of giveaways, some that seem a little more authentic. I think I feel better hosting those. Im going to try to collate it all in my head, work out the differences, and work out a plan. I’ll let you know! Thanks for reading lovely xxx

  15. August 13, 2018 / 8:24 am

    Each to their own I say! And there are some great comments here that I agree with too. I’ve only hosted one giveaway. I didn’t get a great deal of new readers from it and found it a bit of a pain in the backside with the company I did it for. However I love my business and obviously I want to gain more readership, so if I got ten regular readers out of a hundred I would be happy. readers can either join in or not the choice is theirs.

    • kerrylifeandloves
      August 13, 2018 / 9:02 am

      Thank you for giving your view point, much appreciated. Iv heard a few times that brands stipulate how the giveaway has to be run, that must be a pain! I have learnt so much through this post, things I never even knew went on, so its been great for opening my eyes. Im still undecided about giveaways for my own blog, but I may try to think of a way it feels right for me. Thank you for joining in xxxx

  16. August 13, 2018 / 2:08 pm

    Hmm, very interesting that someone would have a bribing opinion on a giveaway. I think it is nice to say “thank you” to followers. I see nothing wrong with it as I know you are coming from a good place. Anyone reading your blog on a daily basis will know that much about you. xx

    • kerrylifeandloves
      August 13, 2018 / 3:47 pm

      Ohhh thank you so much for saying that. That means a lot. I suppose everyone has an opinion and view on how they see things, I perhaps just need to stop worrying! Thank you for you view, its been great hearing what everyone thinks x

  17. August 13, 2018 / 6:28 pm

    I don’t giveaways are bribing at all! If anything, they’re a wonderful gesture and show appreciation for a blogger’s readers. I see how a sponsored giveaway may be more of a grey area but the way I see it, it’s a win win – the company gets exposure, the blogger gets more traffic and the readers get the chance to win something. I think people just need to chill about it! xxx

    • kerrylifeandloves
      August 13, 2018 / 9:11 pm

      Hahaha! I love this. Its tricky isnt it, as everyone has an opinion! I think I am swaying towards hosting a giveaway, but doing it slightly different. Im such an over thinker! Thank you for your view lovely, and making me feel better! xx

  18. August 15, 2018 / 9:26 pm

    I have hosted 2 giveaways (to celebrate 1000 followers & for my 1 year blogiversary) I made following my blog a requirement b/c the whole point of the giveaway was to say thanks to everyone who followed me. I also didn’t make following me on social media a requirement since I know everyone doesn’t have Instagram or Twitter & I was hosting the giveaway on my blog & not on those platforms. I don’t see hosting these giveaways as buying followers since my intention is not to gain new followers but to give back to those that do. I know there are some accounts especially on Twitter that are all about giveaways & they make following their account a requirement. I see those accounts as buying followers since they do nothing but host giveaways.

    • kerrylifeandloves
      August 15, 2018 / 9:57 pm

      Thanks Karalee, its such a hard one isnt it, as everyone has a view and opinion. I think discussing it on here makes me feel a little better about them, but I think you are right, they have to be for the right reasons. Iv been offered a beautiful prize by a brand that I am doing a collaboration with, and I was so unsure about hosting a giveaway. I think I have sussed a way in my mind that I feel comfortable with, and I didn’t want my readers to miss the opportunity to win something. Thank you so much for popping across and giving your view. Its great to chat about these things xxx

  19. August 20, 2018 / 10:29 pm

    Really interesting post here Kerry! In my opinion there is nothing wrong in saying thank you to your followers.

    Regarding the following to enter the giveaway, I see it as getting your brand out there and those who don’t like my content can unfollow/unsubscribe. It can be so hard to get your content noticed and grow your audience these days so the occasional giveaway can attract people who might not of stumbled across your content before.

    I haven’t hosted a giveaway before but have entered a few. The ones I like are the ones where the host engages with the answers, even if its a like or quick emoji reply, it shows they are keen to engage with their new audience. However I do think that the ones that are in a giveaway chain (follow 6 businesses and like every post) are just too much of a faff and I cannot be dealing with going around and following all the accounts for just 1 giveaway, particularly if I only like one of the brands!

    Jo x

    • kerrylifeandloves
      August 21, 2018 / 10:29 am

      Jo, thank you so much for giving your input. I think I am beginning to feel better about giveaways, and agree, it depends how it is done as to how genuine it comes across. You make an excellent point about getting your “brand” out there and noticed too, it is so hard! I like that way of thinking xxx Thank you so much for adding your view, its been great hearing all the opinions xx

  20. Anindya
    August 21, 2018 / 10:29 am

    I have been blogging for couple of years now….honestly I have never entered or hosted any giveaways….simply first I don’t believe in it, second, in the share scale of geography that the blogging world offers, it is sometimes not at all practical to do giveaways when many of your followers can be present in multiple countries throughout the world……blogging is content specific. The more and the better and the unique your content is, I think your blog will gain that much popularity and acceptability among readers……..if your readers are there only for the giveaways, then you have a problem :)…..your content is your best giveaway……………….thanks for your engaging post on a practical problem in the blogging world.

    • kerrylifeandloves
      August 21, 2018 / 10:34 am

      Thank you so much for taking the time to add your viewpoint Anindya, I really appreciate it. I can absolutely see your point, and feel a little the same way. I feel incredibly lucky to have built up a wonderful, loyal readership, and giving a little something back is important to me, but its knowing how to do that in the most genuine way. I certainly don’t want to contribute to the follow/unfollow craziness! It a tricky one. Its been so great hearing everyones views and opinions, so I thank you so much for yours.

      • Anindya
        August 21, 2018 / 10:59 am

        You are welcome…

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